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HOTEL PARK SPLIT - Responsible business cleans the world!

Hotel Park is the initiator of the first in Europe recycled soap factory which employs 46 persons with disabilities.

One of our most famous Croatian basketball players, Dražen Petrović, once said: 

"No matter if you have one million dollars, five, ten or hundred dollars; at the end of the day you can always lunch once & dinner once!“ 

Following that quote, if you have enough why not to share with your community with no other purpose but to help somebody else. And if by helping them, you help to preserve the environment – that is a win – win situation.

Hotel “Park” is the oldest and most popular hotel for Split residents and their guests. Since its opening in 1921 the hotel was and remains the most prestigious venue for all social and political events. As a longtime leader in tourism industry, aware of new trends and needs of guests for more luxury capacities, determined the necessity of renovation of the hotel. The new hotel “Park” 5* has a new look but remains true to his tradition and atmosphere.

Our goal is to exceed all our guest`s expectations - but that is not our only goal!

From our very beginning, as a cultural and social meeting point, we fostered a healthy business environment and cherished social values. We took the responsibility to take care of the society in which we operate, to take care of the ecology and improvement of our micro-communities, and thus the macro community by applying ethical and moral rules in our daily operations.
Some of the environmental regulationsapplied are: usage of recycled paper, environmental cards, electric car station, lighting in the hotel on the motion sensor.
All mentioned above was not enough - we wanted to make one step further. We are not only promoters of luxury and all that it represents, we are part of society, part of the environment in which we operate and as such we are socially responsible.

We have designed a unique project Responsible business cleans the world! in cooperation with the Network of Associations of Persons with Disabilities (NAPD) Dalmatia and as the result of that cooperation the first factory of recycled soap which employs 46 persons with disabilities in Europe has been opened.The total project value is 188.865,15 Eur of which the EU finances about 70%.  
The idea was born from Mr Joze Tomaš – general manager in our hotel, from the need to follow trends in implementation of green business in our business in order to become more competitive worldwide but also from the need for reducing the unemployment rate, especially the less educated and hard-to-employ social groups which include persons with disabilities.

In Croatia tourism is one of the most important industries, but carries significant negative impacts on the environment. Analysis of 5 collaborative hotel showed that on an annual basis produce 5.4 tons of half-used soap that goes to waste. In addition to reducing the harmful impact on theenvironment, one of the results of this project is to improve the competitiveness of the hotel sector and a reduction in operating costs in the hotel and up to 15%. Project aims to send a strong social message and improve the sustainable social development at all levels.
Innovation and creativity of the project consists in the fact that in Europe there is no a similar operation and this project can easily be mapped and copied to any country.
The main goal is to establish a self-sustaining working center and overall objective is to increase the employability of people with disabilities, to raise public awareness, particularly the awareness of employers regarding working abilities of people with disabilities and the benefits of their employment and labor market integration.

The project represents an innovative model of circular economy, social entrepreneurship and public-private partnership unique in Europe. This establishes a small recycling plant for recycling soap from the hotel, as well as a kind of a working center to educate persons with disabilities for recycling soap and launching new products to the market, raising their employability in the open labor market, and at the same time removing the waste generated by the hotel sector as part of the response to global challenge of preserving the environment.

Since we were initiators of this project we implemented this model by collecting remains of used soap on daily basis, forwarding it in the soap factory  where cleaning, sterilization and recycling is performed - preparing a new product - recycled soap "Sapo" for the market. You can find "Sapo“ together with other branded hotel amenities as a choice in all our hotel rooms.
Our example was followed not only by other hoteliers in Split but also leading distributors for hotel amenities.
Our general manager selflessly shared something what could have been a great business ideaand potential profit for him - but he decided to help those less fortunate, to be the change!

Do not wait for the change, be the change – this is his moto! 

One person cannot change the world by itself but he can motivate others to join and make a world a better place.

Your hotel Park team!

More details: 

Autre document : Annexe 1