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Cloud7 Hotels is the new local-loving, tech-forward, affordable new hub-hotel concept for the new-generation traveller, where you can be as young as you feel.
The Vision: Breaking the Rules for Better Travel
At the heart of what we do is our vision and commitment to innovation on every level. We like to think outside the box and break the rules of traditional hospitality, but only when and where it makes sense for our guests and owners and where the result is greater service quality and value. That’s what makes Cloud7 different and exciting, yet always relevant.
The Brand Essence: The Art of Spontaneous Living
Cloud7 Hotels are united in the expression of our motto, Spontaneous Living, through the contrasting design of our vibrant social-hubs juxtaposed with the cosy inner-comforts of the clever Cloud rooms - all bound seamlessly together with the latest technology and our love of the locality.
At the heart of what we do is our vision and commitment to innovation, individuality and value on every level for our guests and owners. We like to think outside the box and break the rules of traditional hospitality, but only when and where it makes sense for our guests and owners and where the result is greater service quality and value. That’s what makes Cloud7 different and exciting, yet always relevant.
Instead of the traditional one-size-fits-all approach, what makes us unique is how we create individualised and stand-out Cloud7 destination hub-hotels wherever we go by adapting our key design, technology, ancillary revenue streams and branding elements to fit the locality, culture and owner-specifications whilst keeping the key value and profit-generating features at the core.
The Design Concept: The Introvert meets the Extrovert
The Cloud7 Hotels design concept has been created as a vibrant contrast concept that mirrors our very human nature: The Introvert meets the Extrovert, embodied in the contrasting design of the vibrant social-zone hub juxtaposed with the cosy inner-comforts of the Clouds – the rooms - all bound seamlessly together with the latest technologies to best respond to the needs of the modern traveller.
Cloud7 breaks all the traditional rules of hotel design and puts the social needs of the new generation guest at the heart of the design. We have thus reimagined the traditional hotel layout for the affordable 46-room hotel by optimising the given space by merging normally distinct spaces and facilities divided by walls and furniture into one interrelated, multifunctional and seamless living space to reflect our ‘hub-hotel’ concept. Thus we have a reception desk-less lobby for informal staff greets or self-check-in and F&B areas dotted around the social-hub. The desk-less lobby and self-online check-in/out means a more fluid customer journey and no waiting and guests can even grab a bite when checking in.
The Cloud rooms have been designed with large mirrors and wall-to-wall sliding windows to create the feeling of floating on air, complete with lots of hi-tech touches, from fast and free Wi-Fi to Bluetooth shower speakers, in-room ‘Handy’ mobiles, 24/7 on-call team via WhatsApp, keyless room entry, online check-in/out and choice of smart-technology rooms.
Local, Social and Sustainable
Yet Cloud7 is more than a hotel. Our interactive hubs bring our neighbourhood to the guests so they get to really live like a local; through our unique ‘Meet the Locals’ platform, locally sourced natural and healthy food and drink, collaborations with emerging local artists and displays around the social-hub where guests can even buy the artwork direct from their mobile and community initiatives such as our ‘Lokals’ project that make a real difference. Cloud7’s passion for locality and sustainability extends to its buildings and interiors with materials and features sourced primarily from local designers and manufacturers with sustainable materials and processes wherever possible.