Hotels with a Heart

NH Hotel Group: A Commitment to CSR through "NH Room4 Sustainable Business"

NH Hotel Group's Corporate Social Responsibility Strategic Plan, "NH Room4 Sustainable Business," targets three main stakeholders: People, Planet, and Responsible Shared Success. By forming responsible and effective alliances, NH Hotel Group aims to generate value from stable, replicable projects across all business units.

A cornerstone of this strategy is the "Hotels with a Heart" initiative, launched in Spain in 2005 with the Menudos Corazones Foundation to support children with heart diseases. Since then, NH Hotel Group has provided over 28,500 free room nights through NGOs in various countries, supporting families of hospitalized children. This initiative ensures parents can stay close to their children during medical treatments, offering accommodation and emotional support.

The program's reach extends beyond families, involving foundations, NGOs, therapists, and hotel employees, creating a supportive network. Notable collaborations include:

• Menudos Corazones Foundation: Over 1,000 free room nights annually at NH Sur in Madrid for families of children with heart diseases.
• Make a Wish Foundation: 600 room nights per year in 15 European cities for children with serious illnesses to fulfill their wishes.
• Josep Carreras Foundation: 50 rooms annually at NH Sants Barcelona for leukemia patients and their families.
• CorALL Family association: 200 room nights per year in Barcelona for children with congenital heart diseases.
• Lovaas Foundation: 150 room nights annually in Spain and Italy for therapists treating children with autism.

In 2021, "Hotels with a Heart" partnered with 13 NGOs, provided 1,006 free room nights, and involved 14 hotels, showcasing NH Hotel Group's dedication to making a positive impact on families in need.