Applied to:
This award celebrates the most innovative and creative concept in the hospitality industry. It recognizes a brand that has demonstrated the ability to think outside the box and introduces a new valued proposition to the final customer, or a new version of an existing concept that sets a new standard for the industry. It should provide a new approach and vision of guest experience, with a focus on design, spaces arrangement, and overall quality and diversity of services. The concept should have the potential to revolutionize the hospitality industry and offer a better quality of service for guests.
The project:
L’Escale Royale is an innovative hospitality concept offering luxury floating accommodations that merge sustainability, elegance, and cutting-edge technology. Founded by Augustin, Jean-Chrysostome, and Jérôme Dumont, it redefines high-end travel experiences through eco-friendly designs and seamless digital guest journeys. The suites, crafted with 98% sustainable and recyclable materials, offer panoramic views, modern amenities, and premium features like whirlpool bathtubs and rooftop saunas.
The brand champions sustainability, employing low-carbon construction, renewable energy solutions, and reversible structures that protect natural surroundings. Its operations prioritize zero waste and carbon footprint tracking, partnering with initiatives like Treeapp for reforestation.
Guest experience is elevated through advanced digital integration, offering online check-ins, personalized stays, and efficient post-visit engagement. Collaborations with renowned designers such as Oscar Ono and GG&Grace ensure a fusion of luxury and functionality in both urban and serene natural settings.
Since its inception with the floating suite "La Venise Parisienne," L’Escale Royale has expanded to 18 suites across six prime locations in France, with plans to grow to 1,000 suites globally by 2028. Supported by notable partners like Kassada, BPI France, and Mcapital, the project also offers franchising opportunities, enabling hotels to extend capacity with minimal environmental impact.
Recognized for innovation and sustainability, L’Escale Royale delivers an unparalleled blend of luxury and eco-consciousness, setting a new standard in modern hospitality.
The Hospitality Awards celebrate innovation and excellence and highlight the most creative initiatives in a sector that is constantly and rapidly changing hospitality.
